Greenwood Recording

PROJECT OVERVIEW
Greenwood Recording is a small recording studio based in Fort Worth, TX. They attracted two types of clients - people who want to record "nostalgic" albums to leave for loved ones and local bands needing a demo recording for gig securement. The first couple of logo drafts spoke more to the "nostalgic" clientele so we modified the original design concept to make it slightly more modern and classy.
PROCESS
I started this brand project by playing with two concepts - a microphone based on the letter G and a record made out of wood. I narrowed it down several of my "G" microphone concepts before settling on this one, an innovative, classy, professional but approachable logo.

DESIGN BY EVELYN GRUNDY
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